Market Research & Analytics Services in Dubai

At Basit & Co, we provide strategic market research and analytics services in Dubai designed to help businesses make informed, data-driven decisions. By analysing consumer behavior, market trends, and performance data, we uncover actionable insights that support growth, reduce risk, and improve overall business strategy in the UAE market.

Why Market Research & Analytics Matter

Understanding your market is essential for building effective strategies and staying competitive.

  • Identify market opportunities and emerging trends

  • Understand customer needs and behavior

  • Reduce risk through informed decision-making

  • Improve marketing, product, and pricing strategies

  • Support long-term business growth

Our Market Research & Analytics Approach

Our approach combines qualitative research, quantitative analysis, and performance tracking to deliver clear, actionable insights. We begin by defining research objectives and gathering relevant data, followed by in-depth analysis and interpretation. By translating data into strategic recommendations, we help businesses in Dubai make confident, informed decisions.

What We Do

Market Research
  • Consumer behavior and audience analysis

  • Market and competitor research

  • Industry and trend analysis

Data & Performance Analytics
  • Website and campaign performance analysis

  • Customer journey and funnel insights

  • KPI tracking and reporting

Strategic Insights
  • Actionable recommendations based on data

  • Market positioning and growth opportunities

  • Data-backed decision support

Industries We Work With

Basit & Co provides market research and analytics services across Dubai and the UAE, including:

  • Real Estate & Property

  • Hospitality & Travel

  • Corporate & Professional Services

  • E-commerce & Retail

  • Startups & Emerging Brands

Why Choose Basit & Co

  • Dubai-based research and analytics specialists

  • Data-driven and insight-focused approach

  • Clear reporting with actionable outcomes

  • Research aligned with marketing and business goals

  • Long-term strategic support

Turn Data Into Direction

Whether you’re entering a new market or optimising existing strategies, Basit & Co delivers market research and analytics solutions that drive clarity, confidence, and growth.